In the early days of the Waterlogue launch, we were drawn to a great post about the app by Ciaran Blumenfeld, who writes at both Momfluential and When We Were There. We loved her take so much that we asked if she’d be willing to write a guest post—and she did!
The Difference Between Documenting and Storytelling
I was recently sitting in the new Starbucks Café in Downtown Disney.
There’s a large-screen LCD in there, upon which they display scenes from their coffee plantations in Costa Rica. They are not merely documenting the process. They are “telling the story” of the beans. The PR firm at the opening was careful in her choice of words. Everything about this new location is about story. Fitting for Disney.
The images on the screen are not flat photographs. They are watercolors images.
It struck home again why, and how much, I love Waterlogue.
When I think of my favorite children’s books and illustrations, I think watercolors.
Photographs are fantastic for documentation. They can be very artistic and evocative. Photographs are art.
But paintings tell a story. It’s in the bleed of a color, the blur of a background, the subtle dissolve of details that force your imagination to work harder. Paintings make you flex your story muscles as your mind fills in the details.
This is what I love about Waterlogue. My favorite images now have two lives. Their first life, a moment in time captured, their second life, an illustration that begs for a compelling narrative.
Consider the difference between these two versions of a photo I shot while strolling in Laguna Beach. Which one would you want on a postcard sent to you. Which one begs the story of how we got there and what we did. Which one sits with you a little longer?
To me the watercolor is more evocative. I want to retire in that watercolor.
Leave it to Disney and Starbucks to confirm what I’ve already instinctively known since childhood. Watercolors are better for telling a story. I’m so grateful for Waterlogue for creating an app that converts my photos so quickly, easily, and convincingly into storytelling illustrations. I never dreamed it could be this easy for me to story tell with images, as I have always done with words.